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You wool win in merino

TESTED BY NATURE, tested by professional riders

Merino wool is one of the world’s most technically advanced fibres, with unique moisture and temperature regulation properties. The showjackets of Vililiv by Juuls are worn by (Olympic) top riders across the world.

  

Our show jackets keeping you warm in winter and cool in summer.

Sweating is nature’s temperature regulator. The evaporation of liquid from the skin’s surface producing a very efficient cooling effect. Potentially, your competition jacket can obstruct this process causing overheating. However, compared to jackets made from other fibres (like softshell), Merino wool’s process of vapour transfer results in cooler muscles that are able to work at higher intensity levels. 

Picture: SportwoolTM Research Program, CSIRO, Barry Holcombe.

More than a beautiful competition jacket

ODOUR RESISTANCE

Merino wool fibres stay fresher for longer. Merino wool structure and moisture absorption properties reduce the tendency for build-up of body odours.


NATURAL COMFORT
Merino wool fibres are finer than traditional wool fibres, so they feel luxuriously soft next to the skin. And they work in total harmony with the wearer’s body due to their excellent natural elasticity. 

EASY CARE
Merino wool fibres have a natural protective layer that prevents stains being absorbed. Wool fibres are also less prone to static build-up, meaning they do not readily attract dust.

NATURALLY SAFER FIBRE
Merino wool fibres naturally absorb UV radiation, offering protection to wearers of Merino wool garments when exposed to sunshine.
Our merino wool showjackets are perfect to wear in warm conditions.

  • Natural
  • Biodegradable
  • Renewable
  • Quick dry
  • Cooler than synthetic fibres
  • Water repellent
 

properties

High end fabric

Premium quality

Ultra light

As a second skin

 

Breathable

Cool

 

Water repellent

Quick dry

 

Stretch

Move freely

 

Temp regulation

Comfortable


 

Merino Wool, a high performance gift from nature

 

HOW TO CLEAN MY COMPETITION COAT?

See here the video

Official sponsor rider

Renate van Uytert 🇳🇱

We are proud that the incredible rider Renate van Uytert has been representing the JuulC brand at all her competitions for many years. Her class and exceptional riding style perfectly align with our vision for our competition jackets. Check out her competition photos in JuulC riding jackets.

Explore Her Competition Jacket Collection

Brand rider

Febe van Zwambagt 🇳🇱

Febe van Zwambagt has been wearing our competition jackets for over 10 years. Her collection has grown extensively. We are proud that such an incredible and successful rider wears our brand with so much passion. Explore her competition collection.

Explore her Competition Jacket Collection

brand rider

Britt Dekker 🇳🇱

"My favorite brand of competition jackets is JuulC." For Britt's very first competition on Eve, she knew one thing for sure: it had to be a short tailcoat from JuulC with pink accents. Today, almost the entire collection of JuulC competition jackets ever released hangs in her closet, but her very first competition jacket from over 10 years ago remains her favorite! Never out of style, always elegant. How amazing is it that these jackets stay beautiful and stylish for so long! You can still spot her in her favorite jacket—whether it’s with George, Johnny, or Eve. So special!

P.S. You can also see her wearing a JuulC tailcoat in the Netflix film WhiteStar!

📸 by Savannah van Rijn

Rider In JuulC

Nicky Oolderink  🇳🇱

My elegant competition jackets from JuulC are perfect. I have both the short jacket and the tailcoat. The jackets stand out for their luxurious, feminine look and tailored fit, which makes me feel confident in the ring. I am proud to show it!

View her photos

Rider in juulc

Babette Veenman 🇳🇱

I’m too big for kids' jackets and too small for most adult brands. JuulC jackets fit like a glove and allow for all the necessary movement and comfort while riding. I never want to wear anything else, not for myself and certainly not for my stable riders.

Read her review

brand rider

Romy Veldmeijer 🇳🇱

Despite my broader shoulders, the coat doesn't feel tight anywhere and offers plenty of freedom of movement. The fabric is breathable and lightweight, making it very comfortable to wear during every competition. Thanks to JuulC and Julien, I feel confident and proud every time I go to a show in my beautiful tailcoat!

📸 by Denise van der Plas
View my JuulC collection

Sponsor rider from sweden (based in germany)

Jessica Lynn-Thomas 🇸🇪

Finally, I have found a jacket that is both stylish and functional! As a professional rider, I need to feel comfortable in order to perform my best and provide the best conditions for the horses. This jacket has a wonderful breathable material, making hot competition days manageable. Additionally, I love the fit and design, which give a professional impression in the competition arenas. I look forward to the upcoming competition seasons in my JuulC competition jackets!

Customer review from the UK

🇬🇧 Lily Brooksby-Dalb

Whilst pink isn’t for everyone (they’re obviously wrong ) I love the combination of pink with grey.
I picked the juuls jacket as I loved to see the photos of riders online in it. I got the chance to try it for size when I visited the Netherlands.
For riding wear I usually take a 36 but for tailored items I step up to a 38- I’m quite broad on my shoulders but the fit remained excellent over my waist.
The fabric is gorgeous, doesn’t ever crease and we get some nice comments at competitions- the colour makes people smile.
I wear this jacket for dressage and showjumping and I am really pleased with the look and functionality, I would recommend!

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